Marketing Intern - Respiratory Product (Pharma Division)

MINIMUM BACKGROUND/ EXPERIENCE REQUIRED
Core Skill Requirement
 Good communication skill
 Good Analytical thinking
 Excellent mathematical skills to derive insights from multiple data sources
 Proficient skills in MS Office (Powerpoint, Excel)
 Language: English (for daily communication, presentation, clinical research reading and understanding)

Core Trait/Behavior Requirement:
 Learning agility
 Problem solving
 Integrity
 Team spirit

MINIMUM EDUCATION REQUIRED
 Bachelor’s degree in Pharmacy (Can be fresh graduate or final year students who can work full-time)

PROJECTS
• Project's name: Florachamp Launch
• Project’s objectives: Execute and follow up New Product Launch activities
• Project’s timeline: May to Nov 2021 (6 months)

ROLES & RESPONSIBILITIES
1, Summary:
New brand of EPD will be launched in the middle of 2021. Marketing plays critical role of launching process. As a member of brand team – MKT team, you are responsible for implementation and follow up of assigned launching activities with instructions and supports to ensure aligned KPIs can be achieved.
 Reporting directly to: Therapeutic Area Manager
 High frequency of interaction: MKT, Trade MKT & Sales.
 Working location: Me Linh Point Tower, 02 Ngo Duc Ke, Ben Nghe Ward., District 1, HCM City

2, Core job responsibilities:
 Implement, follow up and monitor business plans as per alignment.
 Critical analysis of behaviors and lifecycle demands of each of the supported brands segments. Understand trends which provides input into what types of offers to create as well as where to execute.
 Support to deliver market research projects to gather customer insights to identify customer needs.
 Evaluate segment and industry trends, competitive analysis. Analyze KPIs (describers, revenue, and penetration) and make recommendations for improvement.
 Define customer types by contribution, region, potential which will impact to company’s sales & share.
 Work on field with sales team to get their feedbacks about all marketing activities and insights
 Other tasks assigned by Supervisor/Mentor