Marketing Intern_Pharmaceutical Division_Clinic (6 months)

Core Skill Requirement

Good communication skill

Good Analytical thinking

Excellent mathematical skills to derive insights from multiple data sources

Proficient skills in MS Office (macro, assess)

Core Trait/Behavior Requirement:

Learning agility

Problem solving

Integrity

Team spirit

MINIMUM EDUCATION REQUIRED

Final year students or Bachelor’s in pharmacy, others majors

- Đào tạo

- Phụ cấp

· Project’s objectives: Customer Segmentation in Private Clinic for Respiratory & CNS

1, Summary:

As Customer Segmentation member in Marketing team, you are responsible for all customer segment group research including extracting customer data and analyzing profiles to determine market segment requirements. Recover the sales from clinic channel of respiratory, Luvox & Neupro.

Reporting directly to: Senior Brand Manager

High frequency of interaction: Marketing, Trade Marketing & Sales

Working location: Melinh Point Tower, 02 Ngo Duc Ke, Ben Nghe Ward, District 1, Ho Chi Minh

2, Core job responsibilities:

Critical analysis of behaviors and lifecycle demands of each of the supported brands segments. Understand trends which provides input into what types of offers to create as well as where to execute.

Track & maintain market segment business plans as per alignment. Support to deliver market research projects to gather customer insights to identify customer needs. Evaluate segment and industry trends, competitive analysis. Analyze market segment KPIs (subscribers, revenue, and penetration) and make recommendations for improvement.

Define customer types by contribution, region, potential which will impact to company’s sales & share.

Work on field with sales team to get their feedbacks about all marketing activities and insights

Other tasks assigned by Supervisor